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To merge minimalism with meaning, turning clothing into conversation. To inspire eyes to open and minds to question, creating a cultural shift where fashion fuels change.

Together our legacy will be one of creativity, authenticity, and a bold refusal to be content. We’ll be remembered as a pivotal moment in time—a moment when people took back control and understood that we are the creators.

Wear truth. Spread Awarenss.

Gabe (Creative Director)

Off-White c/o Virgil Abloh™ embarks on a new narrative where free thinking inspires a pioneering format for the future, where the age of imagination is the product of reality.

Inspired by Virgil’s vision and approach to his art, Off-White™ nourishes a collective of creative minds that represent the best in their category and have a strong and personal connection with Virgil. Ibrahim’s relationship with Virgil and Off-White™, born and nurtured through Instagram DMs, blossomed both personally and professionally over the last 3 years creating a strong bond based on mutual respect and shared values.

“Making a successful luxury brand in nine years is genius. It’s a feat that I admire and hope to continue building upon with a rich legacy. He revolutionised streetwear and luxury that crosses generations and decades. He showed the world that the underrepresented, the underdogs and Black people, in particular, have brilliant minds and can push and compete equally in the establishment. He inspired hope and brought about change.” - Ibrahim Kamara, Art&Image Director Off-White™

Rideaux